Cricket World Cup – Willow.TV Fails to Deliver

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Since my last trip to India in the Fall of 2010, I’d been wanting to reconnect with the game that I grew up playing – Cricket. Coincidentally, 2011 happens to be the year of the Cricket World Cup. For every Indian that I have come across, there is only one thing that maybe beats Cricket, Bollywood.

Convinced that I will watch as many games as I can, since most of these will start around midnight here in the San Francisco Bay Area, I looked at the available options to watch these “live.” After a short review, Willow.Tv came across as an option that allowed me to watch it pretty much from any place where I could get network connectivity. So, I coughed out $129.00 to Willow.Tv, which claims to be “… the largest broadcaster of cricket in the United States and Canada since 2003…” on their website. I was excited that I will finally watch India play co-hosts Bangladesh in the opening tie. The credit card transaction went through smoothly. Little did I know that the transaction was about the only thing that was going to be smooth.

ICC Cricket World Cup 2011

The first delivery of the game was sent smashing to the boundary, and I was really beginning to enjoy it. Third delivery had just been delivered, and *poof* my screen went blank. I kept refreshing my browser (love Chrome by the way) and kept getting the “Service Unavailable” message. I kept my Macbook Pro aside and went to the iPad to see if that worked. Nope. Nada. Nothing.

What followed for the next 50 or so mins. (10 overs to be precise) was just disgusting and ridiculous at best. The site was not reachable, and Twitter messages from other subscribers started to roll in from around the world. The Twitter handle of the Willow.Tv (@willowtv) and that of its CEO, Vijay Srinivasan, (@mysorepack) failed to engage and respond to the angry (reasonably so) subscribers.

Quality of Service


  • charges a premium ($129) to provide such a prestigious event
  • claims to be the only “official” provider 
  • fails at the start of the event
  • did not take any responsibility, 
  • or provide a venue for subscribers to reach out in case of issues. This is beyond comprehension.

I am personally going to write to Willow.TV and seek a refund for the “Loss-of-Service.” When I write this (2:10 AM PST), my feed is working, but I still see plenty of subscribers on Twitter not being to watch their country play in this opening match.

If other users would like to join me in reaching out to Willow.Tv for redressal, I request you to leave your Twitter handles as part of the comments. Please feel free to provide your comments but refrain from abuse.

Addendum: Thanks for pointing the issue around HD stream @willowtvsux. Yes, we paid for a High-definition video feed and are only getting Standard-definition —another reason to take this matter to the next level.


  1. You still missing one thing dawg. We paid for an HD stream and we are getting a meh SD stream aka they still ain’t delivering homes. I canna git the stream to work on me Roku either and I believe I am not alone in this. Methinks this is a whole lot of misleading / false advertising and failing to deliver, yo


  2. 1). Resolution isn’t as good as reposts on youtube
    2). Customer support is in India. Be prepared for broken English and they expect you to hand hold their debugging…on their time. Hope you like a long debugging session at 3am.
    3). Full of commercials that BLAST the volume. I was shocked looking at youtube replays of the IPL that those commercials weren’t there. Willow TV adds the saturation advertising. The adverts are insulting in the extreme and LOUD. If you set the cricket so you can barely hear it, be prepared for complaints from the neighbors when the adverts come on!
    4). Crap software. Very Windows centered, and they would rather make something unusable than risk that one person might get it for free. Paranoid about not grubbing after every nickel they can get. Beware Novell Moonlight for Linux (their solution). In 30 years using Unix, it is THE ONLY time I’ve seen the X server hang horribly.
    5). Bait and switch. But a 2 year plan, they change it in 6 months? Tough!

    This company was started by a guy that got his jollies off of gouging his Indian friends for cricket. Back in 2004 it worked. Then people got wise and deserted. He used his capitol to buy a sweetheart deal with Dish TV and now has a monopoly. Back to ripping everyone off!


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